Played a key role as Creative Director in shaping the Ministry of Sport’s brand identity, from its bold design to its dynamic creative online presence. Collaborating with a global network of sports organisations, he helped craft a brand that delivers world-class sporting intelligence through innovative digital content and strategic storytelling. His expertise in branding and content creation ensured that Ministry of Sport became a powerful platform for sports business news, engagement, and industry insights in Australia.
Age played a crucial role as Creative Director in the rebirth of the Women in Sport Summits, transforming it into a premier live event experience with AI. From full event design to online content strategy, he helped craft a powerful platform that brings together the most influential voices in sports. His expertise in branding, storytelling, and digital engagement ensured the summit not only informed and inspired but also created unmatched networking opportunities. With a fresh, dynamic approach, the event now serves as a driving force for positive change, empowering women across the industry.
A pivotal role as Creative Director with the birth of Playa Power, a dynamic coaching platform designed to empower athletes beyond the game. From crafting its bold visual identity to shaping its digital presence, he led the creative vision that brought the brand to life. Through strategic branding, a distinctive logo, and engaging online content, he helped establish Playa Power as a leader in athlete education—bridging sports, business, and digital innovation.